The Resource Socialnomics : how social media transforms the way we live and do business, Erik Qualman

Socialnomics : how social media transforms the way we live and do business, Erik Qualman

Label
Socialnomics : how social media transforms the way we live and do business
Title
Socialnomics
Title remainder
how social media transforms the way we live and do business
Statement of responsibility
Erik Qualman
Creator
Subject
Language
eng
Cataloging source
DLC
http://library.link/vocab/creatorDate
1972-
http://library.link/vocab/creatorName
Qualman, Erik
Dewey number
330.9
Index
index present
LC call number
HF5415.1265
LC item number
.Q83 2009
Literary form
non fiction
Nature of contents
bibliography
http://library.link/vocab/subjectName
  • Internet marketing
  • Social media
  • Social networks
  • Electronic commerce
Label
Socialnomics : how social media transforms the way we live and do business, Erik Qualman
Instantiates
Publication
Bibliography note
Includes bibliographical references (p. 245-256) and index
Contents
Introduction: It's a people-driven economy, stupid -- Word of mouth goes world of mouth -- Social media = preventative behavior -- Social media = braggadocian behavior -- Obama's success driven by social media -- I care more about what my neighbor thinks than what Google thinks -- Death of social schizophrenia -- Winners and losers in a 140-character world -- Next step for companies and the "glass house generation" -- Socialnomics summary
Dimensions
24 cm.
Extent
xix, 265 p.
Isbn
9780470477236
Isbn Type
(cloth)
Lccn
2009008841
System control number
  • (OCoLC)ocn310400230
  • (OCoLC)310400230
Label
Socialnomics : how social media transforms the way we live and do business, Erik Qualman
Publication
Bibliography note
Includes bibliographical references (p. 245-256) and index
Contents
Introduction: It's a people-driven economy, stupid -- Word of mouth goes world of mouth -- Social media = preventative behavior -- Social media = braggadocian behavior -- Obama's success driven by social media -- I care more about what my neighbor thinks than what Google thinks -- Death of social schizophrenia -- Winners and losers in a 140-character world -- Next step for companies and the "glass house generation" -- Socialnomics summary
Dimensions
24 cm.
Extent
xix, 265 p.
Isbn
9780470477236
Isbn Type
(cloth)
Lccn
2009008841
System control number
  • (OCoLC)ocn310400230
  • (OCoLC)310400230

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